
Feb 10, 2022
An app that's easy to open but...hard to close.
Here you have One Podcast: news, entertainment, and music, thanks to the new app that makes the entire audio offering of the GEDI Group, unique in Italy for quality and size, easily and immediately accessible.
A project with a wide perimeter, for which we managed the creativity copy and the UX/UI process. Alongside us, the colleagues from Arlanis Reply, GEDI’s partner company, and Concept Reply, infrastructure specialists front-end/back-end.
Strong with an exclusive agreement for Italy with iHeartMedia, the number one podcast publisher in the world, GEDI is setting out to conquer a rapidly expanding market that has already reached 10 million monthly users, especially among the younger audience.
In addition to thousands of highly successful series of all kinds, also available in the original language, One Podcast will distribute the entire information and entertainment schedule of the Group: from the content produced by the editorial teams of various publications (Repubblica, La Stampa; Espresso, Huffington) to the live broadcasts of Radio Deejay, Radio Capital and m2o, as well as 42 thematic music channels with continually updated playlists.
